CONTEXT:

Encore Automotive is a manufacturing company that produces aftermarket care parts. The client’s need was for the design of multipurpose packaging to contain the car parts/products they sold to consumers.

MY ROLE:

To conceptualize the designs, I analyzed the dimensions of the different products that this packaging needed to house using the least amount of materials to minimize production costs. The final design was a visually appealing and functional package that is representative of the brand’s identity and useful for their manufacturing department.

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